Book of the Month: Pelolla johtaminen on perseestä

pelolla johtaminen

Been a while again since I managed to finish a book, but I finally did! This was on my to-read list pretty much since it was published in 2015 and I managed to loan it when visiting Finland a few weeks back. The name could translate as: “Leading by fear sucks”, though “perseestä” literally means from the ass, but I guess it’s not really used that way in English… Anyway, a strong and slightly controversial title for an important topic.

Although I studied business, I’m not super familiar with the field of leadership literature and would love to study more of it in the future. And of course, leadership isn’t just for the business people. Everyone needs skills in at least leading themselves and when it comes to leading teams and organisations, skills in communication, empathy and motivation become even more important. And leading by fear has negative consequences.

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The book itself was surprisingly unstructured, consisting mainly of quotations, or stories, from people working in different organisations. Parts of the book had lines where the reader could write his / her own thoughts, which is kind of nice if one wants to develop their leadership skills. However, personally I found it a bit strange reading so many quotations, some of which weren’t exactly demonstrating leading by fear and were a bit off topic. From time to time it felt more like reading the forum. I also spotted quite a few misspellings and a few sentences I couldn’t even understand because of bad writing, not just in the quotations, but from the authors themselves. Probably the most important thing before publishing had been skipped: have someone read the book and fix the possible mistakes.

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The part I liked the most was the two-page long “toolkit” part at the end of the book, which had some good points for dealing with upset people, whether they’re leaders or employees. But other than that, the book provided very little help for solving the issues we experience at workplaces. A not-so-well written book, but an important topic and for sure, the authors could have done much better in providing guidance and insights for coping in difficult situations. I gave two stars, as it might function as a reminder on how every leader should consider their leading style. And despite the many errors, the simple language is hopefully understandable even for the simple people working in leadership.

⭐️⭐️ / 5

Book of the Month: The Copywriting Sourcebook

Nobody buys this over-hyped style of copywriting any more.

I’ve never considered myself a good writer, but been aiming to improve the past few years. And this could have been one way to do it. The Copywriting Sourcebook by Andy Maslen provides you with guidelines on writing copy from corporate brochures to marketing emails and Google AdWords. Though it felt like it didn’t really make sense to read it like a novel, it would have been really useful when actually writing. But I’d recommend purchasing it if you often need guidelines for writing in different contexts.Nothing mind-blowing really, but the book definitely gave a good perspective on most common contexts where a good copy is needed. The book was especially good in describing what kind of tone to use and why. For most parts still valid information today, but as the world of communication is moving forward and developing at an extremely fast pace, it has the potential to expire. Though that’s also an opportunity for a new edition. More or less the same information and advice (and more) could also be Googled just as easily, but if you want all the essentials in one package, this might be the perfect one.

⭐⭐⭐⭐ / 5

More from Andy Maslen on my reading list: Persuasive Copywriting